Privacy Policy

1. Who we are

Furbaby Fashion is operated by Global Healing Project Ltd, a company registered in England and Wales.

Registered address:
The Hermitage, 15a Shenfield Road
Brentwood, Essex CM15 8AG
United Kingdom

Contact: hello@furbaby.fashion

2. What data we collect

Information you provide

• Email address — when you verify your email to unlock your colour analysis.
• Pet photos — images you upload for colour analysis and fashion generation.
• Payment information — processed securely by Stripe. We do not store card details.

Information collected automatically

• Usage data — pages visited, features used, and interaction patterns.
• Device information — browser type, operating system, and screen size.
• Cookies — essential cookies for authentication and session management.

3. How we use your data

• To provide and improve the Furbaby Fashion service.
• To run AI colour analysis and generate fashion imagery for your pet.
• To send transactional emails (OTP verification, purchase confirmations).
• To send weekly style inspiration emails (you can unsubscribe at any time).
• To process payments and manage your account.
• To detect and prevent abuse or fraudulent activity.

4. AI processing

Your pet photos are processed by third-party AI models (via Vercel AI Gateway) for colour analysis and image generation. Photos are sent to the AI provider solely for processing and are not used to train AI models. Generated images are stored on our servers and associated with your account.

5. Data sharing

We do not sell your personal data. We share data only with:

• Supabase — database and authentication hosting.
• Vercel — application hosting and AI gateway.
• Stripe — payment processing.
• Resend — transactional and marketing email delivery.

All third-party providers are bound by their own privacy policies and data processing agreements.

6. Public gallery

When your pet's analysis is complete, their profile is set to public by default and may appear in the Furbaby Fashion gallery. You can toggle your pet's visibility to private at any time from the pet detail page or your account dashboard. Private pets are only visible to you.

7. Data retention

We retain your data for as long as your account is active. Pet photos and generated images are stored indefinitely unless you request deletion. You may request deletion of your account and all associated data by emailing hello@furbaby.fashion.

8. Your rights

Under UK GDPR, you have the right to:

• Access your personal data.
• Rectify inaccurate data.
• Request erasure of your data.
• Object to or restrict processing.
• Data portability.
• Withdraw consent at any time.

To exercise any of these rights, contact hello@furbaby.fashion.

9. Cookies

We use essential cookies for authentication and session management. We do not use third-party advertising or tracking cookies. Analytics are first-party and privacy-friendly.

10. Children

Furbaby Fashion is not directed at children under 13. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us for deletion.

11. Changes to this policy

We may update this policy from time to time. Material changes will be communicated via email or a notice on the site. The “last updated” date at the top reflects the most recent revision.

12. Contact

For any privacy-related questions or requests, contact us at hello@furbaby.fashion.